Selling the Italian epic Cabiria (1914) to British audiences in and beyond 1914, given its colonial rescue fantasy and its spectacular celebration of a nationalist war of empire in Africa, was a significant challenge. Cabiria was purchased for British consumption in April 1914 but not shown in the UK until more than a year later. British programmes that survive in the BFI National Archive and contemporary press reports demonstrate that Cabiria was successfully screened across the country only from 1915 to 1916. Its advertising to British audiences and its consumption across this period of the Great War is situated in stark contrast to its circulation in Italy. It is now recognised that exclusive focus on national cinemas and the specific history of their film production and exhibition overlooks the dynamic, transnational character of the silent era. This essay aims to put the United Kingdom more firmly on the map of Cabiria’s cultural geography and demonstrate that, in the cultural context of cinema-going in Britian during the first world war, Cabiria becomes almost a different film from the one shown in Italy or in other Anglophone cultures and takes on quite distinct meanings.

This analysis gives some background to the holdings of the BFI National Archive - how the films came to be in the collection, the physical nature of films during the silent period and how conservation and preservation practice affects them (particularly regarding completeness, titling and colouring). Some context is provided on antiquity as a theme in the various types of films in the archive (such as drama, comedy, interest film, and newsreels) that were produced over the period from the 1890s to the late 1920s, when sound film became the industry norm. This analysis is written from the perspective of the history of silent film, what was being screened in Britain, and what survives in the BFI’s collection.